William Tebbetts MBA 660 Individual Assignment 3 For this assignment, I am comparing Good to-Go with their competitor Outdoor Herbivore. Good to-Go has a loyal and much larger social media presence than Outdoor Herbivore does. Good to-Go has 14,702 Facebook followers and Outdoor herbivore has only 2000. Not surprisingly Good to-Go also has 17,800 as opposed to the 377 of Outdoor Herbivore. More often than not Good to-Go gets more likes on an Instagram picture than Outdoor Herbivore has followers. This seems like an insignificant comparison due to the complete difference in the number of followers that these two companies have but there are several useful things that can be taken from this exercise. Before even looking at the spread sheets it’s easy to see the difference between these two company’s social media presence. When you look at Good to-Go’s Facebook page it is full of high quality exciting pictures of the outdoor...